SOCIAL MEDIA CAMPAIGN
BRIEF
YFood, an innovative ready-to-eat meal brand, wanted to strengthen its image among active urbanites seeking healthy and convenient nutrition.
VAADEN was commissioned to create authentic and dynamic videos featuring influencer Christophe Beaugrand, showing how YFood products seamlessly fit into everyday life.
OUR APPROACH
VAADEN deployed a multi-format video strategy combining authenticity with digital efficiency. The immersive videos highlight the nutritional benefits and convenience of YFood meals in an urban context. Short-form formats, optimized for Instagram, TikTok, and Facebook, ensure maximum visibility among a connected and engaged audience.
> 10 VIDÉOS MULTIFORMATS